I first heard of this firm in 2003.
Check out this great article I read on WIRED: “Lights, Camera, Capital”
Objective standard of value to determine a fair trading value when you buy public securities are;
Earnings or revenue
Absent of these standards means the investor risks are;
Insufficient info to determine fair trading value
Unable to resell shares for more then offering price even if profitable
FILM IPO’s or DPO’s offering price should not be based on amount of capital budget projections